Allow me to introduce myself!
- Cristina DRAGAN
- Jul 10, 2024
- 2 min read
(… so what does she actually do?)
Because that day when I will be so famous I won’t need an introduction is nowhere near…
Because even if I have more than 6k followers and 3k connections, I am truly connected to maybe 90 people.
Because by the time my work and actions speak for myself, I could be long forgotten in the LinkedIn algorithms.
Because "Service Behaviors Coach" is not a clear title, it’s more of a questions generator.
So let’s start with this:
I am fascinated by human behavior, particularly in the hospitality industry, my playfield for a long time.
This field has the highest percentage of skills transferability to other industries.
This may be the only industry based 80% on Soft Skills (soft? really?) like building relationships, creating emotional engagement, assertive communication, emotional intelligence and conflict management, problem-solving, etc., and only 20% on technical capacities or business acumen (depending on the role, the percentage may vary).
So I take the behaviors that make hospitality great and transfer them to other industries (sometimes unexpectedly different industries) in a simplified form and a personalized way.
Why call this Service Behaviors Coaching?
I use my expertise combined with the right questions and practical activities to help my clients identify and achieve what’s best for their unique work dynamics. Instead of delivering overwhelming hospitality concepts that the client needs to unpack and see what to apply to their business.
This works as a surprisingly refreshing alternative to classical teamwork activities, communication roleplays, or conflict simulations.
Childishly described: we play waiters to learn how to better serve each other!
You can learn more about me through the services I offer, the point of view from the articles on the blog, or the book I just launched "Normalize Great Service - The 5-Week Plan". (check the comments for more details).
If you are curious about how personalization can impact your employees' and customers’ engagement, let me know and I will take it from there!

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